Hotel | Hotel Certification | Airport | Airline | Rental Car | Web Site
Syndicated Airport Research
North America Airport Satisfaction Study
This study explores passenger satisfaction at major North America airports on an annual basis. The North America Airport Satisfaction Study examines traveler satisfaction and the link to customer loyalty, as well as how each airport compares to the industry and its competitive set (segmented as small, medium or large airports, based on passenger volume). The objectives of this study are to:
- Measure the critical components that drive airport customer satisfaction
- Establish the relative importance of each measure to overall satisfaction
- Determine the overall performance of airports, which is summarized into a single index score
- Identify areas of strength and weakness for each airport
- Prioritize and recommend areas for improvement based on findings
- Track performance on an annual basis
To inquire about J.D. Power and Associates syndicated airport satisfaction research, click here.
Proprietary Airport Research
J.D. Power and Associates provides airports with custom research and customer satisfaction measurement, as well as tracking on a proprietary basis. Clients gain access to weekly, monthly, or quarterly data to identify issues and implement process improvement in the areas of quality and customer satisfaction.
Proprietary services include:
- Customer satisfaction tracking
- Focus groups (in-person or online)
- Best-in-Class Analysis
- Initiative Impact Analysis
- Consulting and improvement services
- Quality audits/Mystery shops
- Certification programs to ensure compliance with predetermined industry benchmarks
To inquire about proprietary airport research services, click here.