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Syndicated Airline Research
Airline Satisfaction
The Airline Satisfaction Study provides a benchmark for measuring retention rates, designing improvement initiatives, and comparing carrier performance on an annual basis. Passengers are surveyed regarding their overall satisfaction, as well as problems experienced. This study provides valuable feedback regarding the strengths and weaknesses of individual airlines. By capturing passengers' overall satisfaction with their airline carrier, J.D. Power and Associates continues to highlight relevant trends and insights to support industry participants in improving their performance.
The objectives of this study are to:
- Measure the critical components that drive airline satisfaction
- Establish the relative importance of each measure to overall satisfaction
- Determine the overall performance of major U.S. carriers, which is summarized into a single index score
- Identify areas of strength and weakness for each airline
- Track performance on an annual basis
To inquire about J.D. Power and Associates syndicated airline satisfaction research, click here.
Proprietary Airline Research
J.D. Power and Associates provides airlines with custom research and customer satisfaction tracking on a proprietary basis. Clients gain access to weekly, monthly, or quarterly data to measure their performance over time and identify areas for improvement.
Proprietary services include:
- Customer satisfaction tracking
- Focus groups (in-person or online)
- Best-in-Class Analysis
- Initiative Impact Analysis
- Consulting and improvement services
- Quality audits/Mystery shops
To inquire about proprietary airline research services, click here.